We are all customers of one product or another. How is it we always seem to buy or shop from the same place? What is it that these businesses do to keep us coming back and buying from them? A large portion of the selection process that a customer goes through is done through advertising […]

In most cases, part-time employees present a special challenge when it comes to motivation. They do the grunt work, have little career choices, are often focused on other goals outside of your organization (college, hobbies, etc.), and are treated as outsiders by full-time employees. So whats a manager to do? How do […]

All customers want and expect superior customer service, and it is all too important that we give it to them. Otherwise, our competition will.Your customer doesnt want to be treated like another statistic along an assembly line. They want to be treated with respect. It is very important that your customer realizes just how important […]

(ARA) - If you receive bad customer service from a company on the telephone, through e-mail or a Web site, you are likely to take your business elsewhere next time, a recent study shows. Research co-sponsored by Kelly Services and Purdue Universitys Center for Customer-Driven Quality shows that an overwhelming majority of consumers formulate their […]

Everyday, customers and business owners are bombarded with billboards, logos, print and electronic ads from huge corporations. With annual ad budgets that are more that our businesses’ SALES in an entire year, our small independent businesses are getting squeezed out of consumers minds (and wallets) more and more each year. But the good […]